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 n
 
  natural listings    
Also called organic listings natural listings are those that appear in the search engines in an area other than “Sponsored” listings.  The presence and order of these listings are subject to the evaluation of that search engine’s algorithm and editorial policies.  Search Engine Optimization is a process of trying to determine exactly what each engine is looking for and how to make the web site pages answer those requirements.  

From: Ultimate Site Promotion - Internet Marketing Definitions
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natural search results    
Natural search results are also known as organic search results.  Organic search results are listings in search engine results pages that appear because of their relevance to the search terms, as opposed to their being advertisements.
From: Wikipedia - Definition of Organic Search
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